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My Erasmus + 2018

It's been well over two months since I've returned from 2 weeks, in the stunning Eastern Finnish Town of Mikkeli. I had the opportunity to apply for the  Erasmus +  Programme, as part of my  Multimedia & Web Development   year 2 course at  Cavan Institute .  The Erasmus + Programme is a European funding programme established in 1987, and offers myself and many other university students, the fantastic possibility of studying or doing an internship abroad in another country for a period of at least 2 months and a maximum 12 months. Myself, and two other fellow students from my course Pawel & Shaine, and also two girls called Lauren & Nicole from the Childcare course all traveled to Mikkel, on the 27th of January. We flew into Amsterdam, to get a connecting flight to Helsinki. Our tutor Donna Mc Carron, and Stacy Gardenir also accompanied us throughout. From Helsinki we got 3 trains, and one final taxi to reach our hot...

Photoshop and Lightroom Edits

As I have a massive interest in photography, the software and applications I use are just as important as the equipment itself. In my opinion r arely do my photos come out of the camera exactly as I had envisioned. So before uploading to my various social medias, I put my photos through the post processing phase. This is where my raw photos are enhanced, adjusted, toned, and sharpened to give me the final image I wanted to deliver.   The big question is: Photoshop vs Lightroom. The most widely used, and most popular has undoubtedly been Adobe Photoshop, since its first version’s release in 1990. The software has been used by amateurs and professionals alike year after year, and is considered an essential part of most photographer’s editing process. I myself have both programs, and use each equally to edit my photography.  Lets start with Photoshop first With Adobe Photoshop, you can quickly and easily import photos into the software. Once impor...

Stages of Analysis, Development, Implementation and Control of Digital Marketing Campaigns

Many steps are involved in a digital marketing campaign, and are crucial steps in a successful campaign. I will be discussing the different steps of: Analysis Development Implementation Control Analysis  in the campaign is the first step in any campaign. Market research is a major part of analysis. By trying to understand the needs and wants of potential customers and users, makes it easier to deliver the service or product. And also keep communication to a good standard. Analysis helps to take full advantage of how and where a company/product/brand etc are positioned in the market place. It's important to test new or existing products before taking them to market. Analysis falls under many categories including: Age  Location  Gender  Occupation  Location  It helps in getting to know your market, follow different trends, and setting up goals and objectives you want to achieve in the future. Also by looking at the market size and the ...

e-tools and their application to digital marketing campaigns

E-tools are used by businesses and people to put it's message out to an audience to see, interact or buy a product or service. When preparing a digital marketing campaign electronic tools are used to achieve your marketing objectives. There are a wide range of tools available to successfully integrate digital marketing. Marketing has changed dramatically since the introduction of social medias. Nowadays traditional marketing is just not enough and limits the audience that sees your products and services. It is estimated that 80% of businesses these days use some form of social media and social media marketing. No matter what you sell, and who you sell to, using social media as a marketing tool, can help you grow your product or brand, and increase sales and profits. What makes social media marketing great is the interaction with your customer base, and get a look at their lives. This could help your marketing strategy also. Various social media platforms can be used like Facebo...

My digital movie assignment video

As part of my Digital Movie processing module in Cavan Institute. As part of my Level 5 QQI multimedia course, I had to shoot and edit a advert using Adobe Premiere Pro software. I really enjoyed it and looking forward to doing more. my group picked a mobile phone as our advert. Here is my finished video.

Production Plan- AVM Assignment

This blogpost will highlight my production plan for my AVM assignment in Multimedia Authoring. I will update this production plan as I work through the assignment. AVM Assignment Brief 28th November 2016 Today in our Multimedia Authoring class, from 11am to 1pm we started class by updating our digital profile in Komodo Edit 8 . We use both HTML 5 to edit specific pages and CSS coding to style the fonts, colours etc. I added 3 audio tracks that I like. First I cnverted the youtube file into an mp3 format using a free Youtube to mp3 website.  I then used an Online File Converter to convert different file formats including, ogg , mp3 , and wav. This was done so the music would be compatible on all browers like internet explorer, chrome, firefox etc. For our next class on Thursday I will be recording a video resume, that I will be uploading to my video Html section on my digital profile. Between 20-30 seconds will be sufficient to show myself and my best abilities. ...